IN THE ARENA

In the Arena reaches out to all of us who have struggled with our confidence, who are searching for something positive to grab hold of, who seek motivation and inspiration in quotes and stories from others. It is compilation of goals Mark sets for his students and why they are important.

Mark Michalisin teaches sales skills and life lessons, introduces motivational and inspirational quotes and shows how they all come together to make the boardroom come into the classroom and make the lectures come alive. Mark’s book is for students, professionals, educators and anyone who is looking for or is in need of motivation and inspiration.

There is something here for everyone who is searching for that one thing to motivate, inspire, and make them believe in themselves and find the inner confidence we all have.

This is a blueprint that if you combine a good work ethic, a grounded perspective and philosophy on how you live your life by setting goals as well as mastering the skills needed, you will be on the path to a productive, successful, and happy life.

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Mark Michalisin has over twenty-five years of professional, hands-on experience focusing on sales and marketing in the B2B world. Mark graduated from Union College with both his BA and MBA and has held numerous sales leadership positions in marketing, sales management, and business development.

At the age of forty-five, Mark made the career decision to move away from the sales world and enter the hallowed halls of academia as a professor in practice in sales and marketing. In this new position, Mark has taught classes such as: Fundamentals of Marketing, B2B Marketing, Sales Management, and the Principles of Professional Selling. He is now teaching at Virginia Tech and is a proud member of Hokie Nation and is VP of business development for The Michalisin Consultant Group.

When not in the classroom, or preparing for his lectures, you can find Mark and his wife, Renee, relaxing with their two dogs, Fenway and Felicia enjoying life in Southwest Virginia.